Vicarious Ranch is located in the heart of California's Central Coast wine country outside the mission town of San Miguel, near the city of Paso Robles. VR was founded and is lovingly run by Mike and Christy Larsen who left the big city and traffic for a quiet country farm.

The response from family and friends was nearly unanimous; almost everyone stated they had the same dream and would be living vicariously through them; hence the name Vicarious Ranch.